Jessica Simpson on December 31, 2003 wearing her FedEx Orange Bowl patch -"Get the patch!"- which is one of the best marketing ideas to ever come out of South Florida, because for a one-time fee, you get access to a number of interesting events for either free or at a discounted fee. http://www.orangebowl.org/
I've purchased one each year since returning to South Florida from the DC area and have never regretted it, and consider it money well spent, something which can't be said about 95% of the things that happen in local government.
That's why we'll soon have a vote to make in January regarding property tax rates, and the local municipalities which have grown more profligate in their spending, even while giving the public less bang for the buck.
The photo above was at the 2004 Orange Bowl Beach Bash at Hollywood Beach, four miles away from SouthBeachHoosier HQ in Hallandale Beach, the night before the U-M Hurricanes hard fought 16-14 victory over FSU.
Jess sung the national anthem before the OB Game, as she did the next day at the Sugar Bowl Game as well.As it happens, Pizza Hut's one-woman promotion machine Jess wasn't the only entertainment that night at the beach, as the beautiful and beguiling Roselyn Sanchez of CBS' Without A Trace, http://www.imdb.com/name/nm0761052/ also performed -though I think that was before she had joined that show which has been a favorite of mine since it first aired. I was impressed albeit embarrassed that I didn't know of Roselyn's singing prowess.
Towards the end of the evening, Jess appeared onstage alone and sang a few songs, after which then-hubby Nick Lachey sang a couple of somgs, followed by the predictable duo efforts. The thousands that packed the beach that night -along with millions of cameras!- young singles as well as large families, seemed very pleased at seeing them in the flesh.
For photos of that particular night's events, please see the great photo gallery that WireImage.com has on their fantastic website, a website I check every other day to keep up on what's what: http://www.wireimage.com/GalleryListing.asp?navtyp=gls====46054
For photos of that particular night's events, please see the great photo gallery that WireImage.com has on their fantastic website, a website I check every other day to keep up on what's what: http://www.wireimage.com/GalleryListing.asp?navtyp=gls====46054
Photo: Peggy Sirota
Article is at http://men.style.com/gq/features/slideshow/v/070105SIMPSON
As it happens, that year's event was the year before the never-to-be-forgotten scene recorded for posterity in MTV's Newlyweds show, http://www.mtv.com/ontv/dyn/newlyweds-nick_and_jessica/series.jhtml , a guilty pleasure of mine that I never missed, where the sold-out crowd at the USC-Oklahoma ballgame booed little sister Ashlee during the halftime show like it was going out of style.
No doubt you're already familiar with it from the video being played like only a thousand times a day for the first week after it happened.
Naturally, Ashlee had been singing at The Bash the night before.
This past January was quite a disappointment since the Orange Bowl Beach Bash in Hollywood was cancelled for the lack of $75,000 and some common sense at Hollywood's ethically-challenged city hall.
Or as a peaved reader put it December 31st in the Miami Herald's Outburst section of the paper:
"In the corrupt city of Hollywood the commissioners are considering giving $6 million worth of land for free to their developer crony ex-commissioner Ken Gottlieb and his . . . partner, former city employee, Cynthia Berman-Miller another downtown insider. . . . but they can't find $75,000 to help vendors and businesses on Hollywood beach to have the Hollywood beach bash?''
Sadly for everyone in this part of South Florida, since this is one of the best events of the year, Hollywood's powers-that-be decided that Hollywood wouldn't host the annual Bash, usually one of the highlights of the year for me, and instead, the OBC had it down on Biscayne Blvd., north of Venetian Causeway, making it a 'Fan Fest' instead of a 'Beach Bash."
It was absurd: Who wants to drive to downtown Miami on a holiday?
Especially if you're a college student staying in a hotel near a Broward beach?
I only wish that this event had existed when I was growing up here in the '70's, so my friends and I could've gone to the beach and seen the pomp and celebratory moods of the great Nebraska, Oklahoma, Alabama and Notre Dame teams of that era, along with some top-flight musical acts, since rock bands that were stadium acts seldom came south of Tampa or Orlando because the City of Miami would not allow bands to play at the Orange Bowl.
http://www.orangebowl.org/ViewArticle.dbml?DB_OEM_ID=11800&ATCLID=761045
Usually, the excuse of the Beach Bash affords me the opportunity to see a few visiting media friends of mine, in town to cover either the OB game, and/or whomever the Dolphins might be playing that particular week.
Mostly, but not always, to talk and relax and sample some music & sun while we ruminate endlessly about the latest personal news, and share our latest take on sports, politics and the passing scene.
Or how my Hoosiers will fare once the Big Ten basketball season starts that same month.
So among the victims of this event being cut this year was the endless discussion/autopsy of the Nick Saban situation among these friends of mine.
As many if not most of you would know by now from my past posts, for me, Nick Saban leaving the Dolphins for the University of Alabama is "addition by subtraction," the proof of one the greatest sports maxims in existence.
Good riddance!
____________________________
Miami Herald
Letter to the Editor: Issues and Ideas
Party crippled park
January 7, 2007
Margaret Pace Park is a welcome sliver of green oasis in a neighborhood overwhelmed by construction mayhem. On any given day you can find families clustered around the picnic tables, pickup games of soccer, basketball, volleyball and tennis all going on at the same time. Small children swarm over the jungle gym. But not this past holiday weekend.
Washington Mutual and the city of Miami teamed up to erect 10-foot chain-link fences, in place on Saturday morning when the neighborhood woke up and went to the park. The entire park was taken over from Saturday morning until Tuesday for Monday's eight-hour Orange Bowl Fan Party. Is this the best use of a city park for an entire holiday weekend?
Suggestions for the future:
* Leave half the park open to the purpose for which it was constructed -- public use. Turn only a portion of it over to a pricey event.
* Leave the park open for most of the weekend and do the setup on the day of the event.
* Any event held in a public park should be free to the public.
* Don't hold a big event like this in a small park, which prevents the neighborhood from enjoying its only open green space.
Note to Washington Mutual: You won yourself no friends in the Edgewater District.
AMY ROLNICK, Miami
Copyright (c) 2007 The Miami Herald
____________________________
Miami Herald
"BASH" ENDS HOLLYWOOD RUN
December 19, 2006
By Todd Wright
The raucous atmosphere inside Nat's Beach Cafe last year rivaled that of the frenzied scene in the FedEx Orange Bowl game, owner Nat Dorman recalled.
His Hollywood beach restaurant, which specializes in Philly cheese steak subs, was packed wall to wall with tourists and college football enthusiasts who traveled from across the country to attend the bowl game and the annual Orange Bowl Beach Bash.
Visitors spent money, chanted fight songs and flashed team colors.
The same scene played out for many of the businesses and vendors along the beach and the Broadwalk.
But now all owners can do is reminisce.
Hollywood city leaders decided they couldn't afford the $75,000 Beach Bash price-tag in a tight budget year. So, the Orange Bowl Committee picked up its signature event and moved it to Miami.
When Hollywood sat down to hammer out the details, "they weren't able to make the commitment that we needed,'' said Jeff Purinton, spokesman for the Orange Bowl.
"It was a combination of that and Miami really being interested in doing it.
''The move south could spell bad news for some Hollywood beach vendors and businesses who look forward to bowl time as one of their most profitable periods of the year.
"It was one of the biggest nights of our business,'' Dorman said. "We were packed every night. The connection was great. It really meant a lot to us and it's going to hurt not having it this year.
''The event, renamed Fan Fest, will be held Jan. 1 in Miami's Margaret Pace Park. The game is Jan. 2.
Hollywood had hosted the event five out of the past six years.
Last year, more than 15,000 people showed up to meet the teams playing in the Orange Bowl, participate in a family-friendly carnival, and attend the concert, which often is headlined by a popular musical act.
This year, platinum rap recording artist Lil Wayne is scheduled to perform.
Hollywood commissioners were faced with the dilemma of raising taxes or cutting services to balance its 2007 budget.
TRIMMING THE FAT
At public hearings, residents demanded a lower tax rate, so commissioners decided to "trim the fat.'' That included funding for special events such as the Orange Bowl Beach Bash.
The city normally budgeted between $60,000 and $85,000 and the beach Community Redevelopment Agency chipped in about the same amount.
The Orange Bowl Committee wanted the city to spend a little more on the event, for staging, promotions and other expenses. Commissioners were hoping to scale back.
"The Orange Bowl was asking for bit more than we had expected,'' Mayor Mara Giulianti said. "They were pushing for a decision at a point in time where we didn't feel like we could make a commitment.''
The Orange Bowl has not cut all ties with the city, but losing the heavily attended Fan Fest has put a damper on many of the beach business owners' holiday cheer.
DIPLOMAT STILL IN GAME
The Westin Diplomat Resort and Spa still will host one of the teams participating in the Orange Bowl this year and will do so for the next five years.
Still, vendors and the city will miss the exposure from having such a large national event that attracts so many tourists, business leaders said.
The Beach Bash was "an investment'' that helped many of the beach T-shirt shops, ice cream parlors and restaurants that line the Broadwalk, said Audrey Joynt, a prominent beach business leader.
Along with the thousands of tourists who wouldn't otherwise come to Hollywood, national media outlets following the teams and music stars had an opportunity to see what the city had to offer, she said.
"I know the city doesn't have money but I don't understand why they didn't have the CRA put in more or something to keep this,'' Joynt said. "I think it is a real benefit to the whole city."
To lose the event to save a few dollars was a little short-sighted.''
Copyright (c) 2006 The Miami Herald
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